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UX in Healthcare


18:30 - 21:00

Foolproof, 45 Folgate Street, Spitalfields, London, E1 6GL.

Our June event is hosted by Foolproof. We have four wonderful speakers from a variety of backgrounds who discuss and provoke thought on experience design and research in healthcare. Come and find out how they’re creating amazing new services and products. From shifting the culture of the pharmaceutical industry to be more customer lead, to unlocking the potential of non-clinical staff to impact the patient care journey in hospitals, and designing self-service health care with AI as guide.

If you want to take a look at what’s next in healthcare, join us and be inspired! This event has been put together by our UXPA UK Secretary, Caroline.

45 Folgate St
Spitalfields, London
E1 6GL

June 27th, 2019

18:30 – 19:00 – Networking with drinks and nibbles
19:00 – 19:30 – Talk 1 – Leslie Fountain, Foolproof
19:30 – 19:45 – Break
19:45 – 20:15 – Talk 2 – Kristine Pitts and Gavin Sambles, ExperienceLab
2015 – Late – Networking followed by late drinks (venue t.b.c)

Talk 1: The power of UXD: Transforming pharma from the ground up

UX has the power to transform businesses from the ground up. At the heart of any system – organisation, movement, society – are humans. It is not technology, processes or tools that drive an organisation, but it’s people. I will share the story of how a pharmaceutical, through working with a UXD agency, started to shift its culture from one that was marketing led, to user and customer led. By understanding their perspective and pain points, I will share how we helped them to shift from pushing products and messages to servicing real needs

Leslie Fountain, Foolproof

As Executive Director at Foolproof I have the luxury of combining my passion for human-centred design with helping some of the world’s biggest brands to solve complex design challenges. I’m also fortunate to be leading and nurturing an international team containing some of the best talent in Experience Design. Over the past couple of years I’ve been working within healthcare helping organisations transform their digital thinking and business culture.

Throughout my career I’ve learnt from and worked with inspirational leaders who, like me, are driven to push the boundaries of experience design and give back to the communities we’ve learnt from. Therefore I’m a regular speaker at industry events, sharing my stories and experiences, and an active member of SDN, UXPA and BIMA.

Before Foolproof I was the Joint Managing Director at System Concepts where I helped to build their UX team and worked with clients such as Amadeus, Microsoft and the New York Stock Exchange. Outside of work I enjoy playing ice hockey (like a true Canadian), skiing, running, gardening and urban exploring.

Talk 2: The power in their hands – Unlocking the potential of non-clinical staff to impact the patient care journey in hospitals

Can cleaners, porters and housekeepers in hospitals have an impact on the patient care journey? This was the open question we were posed back in 2016, which kicked off a 6 month research projects. The insights from our research led to a behavioural change programme that has since rolled out to 10 UK hospitals. In this talk we will cover the research we undertook to answer the question as well as share some of the ways we brought our insights to life.

Kristine Pitts, Head of Practice, ExperienceLab.

Over the past 15 years I’ve been lucky enough as a researcher to work on a discovery projects across a variety of industries and often spanning multiple markets. Many of these have involved the opportunity to immerse myself in the environment I’m studying, including care homes, prisons and hospitals. Few have been as rewarding or had as much opportunity for impact as the project that is the focus of our talk. I was lead researcher on this project. At ExperienceLab I’m both a hands on researcher on our complex discovery projects, and a team leader with the opportunity to define our strategy related to research practice.

Gavin Sambles, Managing Director, ExperienceLab.

A background of 20+ years of management consulting across multiple sectors, clients and continents has given me exposure to a wide range of different business challenges in both the private and public sectors. One consistent element throughout this has been a passion for technology, and the most recent manifestation of ‘digital’ is a real focus for me. The knowledge that putting the user at the heart of the design process is the only way to deliver truly compelling, useful digital solutions has led me to the position I hold today. In that position I’m lucky enough to lead a team of smart individuals who focus on using people-centred thinking to innovate and solve complex service design challenges.

We thank our sponsors Futureheads and Foolproof for supporting this event. See you on the night!


User Experience Professionals' Association is a not-for-profit dedicated to promoting and supporting UX and its practitioners.

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